Author Archives: Lacey Welborn

Welcome Scrapbookers!

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Thanks for visiting us from Scrapbook Expo’s website. Scrapbook Expo is one of our most valuable clients and we are thrilled they gave us the opportunity to inform you about the social media services we provide.

We develop and execute social media campaigns for small and medium sized businesses. That can include anything from setting up a blog and creating profile pages to doing daily posting and gaining followers. Our goal is to connect your company to new customers while creating a more engaging relationship with your existing customers.

The tools we use to connect your current and potential customers includes Blogging, Facebook, Twitter, LinkedIn, Google+ and YouTube.

 

Currently we advise Scrapbook Expo on their Facebook strategy and manage their Twitter account. Check out their Twitter feed below.

 

Because you found us through the Scrapbook Expo website, we would like to offer you a Free Personalized Consultation discussing the benefits Social Media can have on your business. Please fill out the form and we’ll contact you within 48 hours.

Name:
Email:
Phone:

For more information contact Zeb Welborn at (909) 973-9089.

Thanks again for visiting our Website! Please don’t hesitate to contact us if you have any questions.

“Life is just a Scrapbook waiting for us to put it on Acid Free paper.” …and tweet about it, and post it on Facebook and write about it on our blog.

Celebrate 100 Years of Life on Facebook!

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On New Year’s Eve Grace Arndt will be celebrating her 100th birthday. After all the experiences she’s had, she knows what she likes. When the preparations were being made for her 100th Birthday Bash, she was asked what food she’d like to have at the party. She chose her favorite meal, Kentucky Fried Chicken.

Grace, after her nearly 100 years, will share stories of how she and her family got through the Great Depression, how she used to help her mother run a boarding house, and how she used to love to dance: ballroom dance, foxtrot, waltz and tango. She has always loved music and in her younger days she played the piano and the drums and also ran a tavern with her husband called Arndt’s Music Bar. Today she is described as vivacious, fun-loving and intelligent.

When KFC got news of this vivacious, KFC loving, 99-year-old they offered to donate lunch for her milestone party. KFC shared this news on their Facebook page, and people from all over the country have been using that post to wish Grace a happy birthday. There is also this page, titled Grace Arndt, that has dozens of birthday wishes from family and friends as well as random Facebookers.

Everyone is encouraged to wish this soon to be centenarian a Happy Birthday on her Facebook page to help her celebrate such a huge milestone.

Social Media is an amazing thing. It allows us to connect, re-connect, keep in touch, and interact with people from around the world. It can help a 99-year-old KFC fan get a free fried chicken lunch for her and her family and friends. It provides the opportunity for anyone who has a Facebook to be a part of celebrating 100 years of life.

Happy 100th Birthday Grace! We wish you all the best!

Grace Arndt

We Launched a Brand New Website for DLT Growers

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On December 1st we launched a new website for one of our clients. The website can be found at www.dltgrowers.com. Initial response to the website has been great!

“It looks amazing. You did an amazing job Lacey. As far as I can see, everything looks great.”
-Cindy De La Torre from DLT Growers

“Love the opening photo montage on the main page. It’s a good speed and it’s not jarring. Colours are fantastic, the products page with the flowers wreathing the links is very creative without distracting the eye, everything is organized and very user friendly. GREAT WORK, gorgeous as usual!!!”
-James Fraser

“That looks fantastic Lacey you always put together really cool looking stuff the site flows great.”
-Rocky Welborn

“Awesome!!”
-Shannon Barker

DLT Growers Home Page

DLT Growers is a nursery in Southern California that specializes in wholesale ground cover. Ground cover is the plants that grow to cover a large area of ground. It includes certain vines, shrubs, and grasses. When creating the design for this website I wanted to feature the beautiful flowers and make it easy for website visitors to find contact information.

Almost all the gorgeous photos on the site were taken by a member of the De La Torre family. Those photos were the greatest resource for designing the DLT Growers website. To make the color rich photos stand out I used muted colors for the background. I chose green and brown for the text and kept it delicate by using mostly serif fonts.

 

My favorite part of the design is the products page. The links for the different plant types are in a list and I was able to display one plant from each variety in an interesting and creative way.

Plant Types on the Products Page

To make it easy to get in contact with DLT Growers I parked their contact info into the header of the page so that it is always easy to find. There is also a contact page with more detailed contact info and a contact form.

Design is one of the many services we provide for our clients. Most of our design work is directly related to our Social Media efforts (e.g., signs to display physical locations and emails that share businesses social media profiles), but once in a while we get to build an entire website to help establish an online presence for a company like DLT Growers.

Please let me know what you think of the DLT Growers website by leaving a comment.

If you have any design questions for your business please contact us! Lacey Welborn can be reached at (909) 973-9088.

A Facebook Thanksgiving

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Social media is an absolutely wonderful thing. It allows you to connect with people from across the country or around the world instantly. Sometimes I forget how great social media is. Today I remembered as I celebrated my first Facebook Thanksgiving.

I’m more than 1,600 miles away from the place that I’ve been every Thanksgiving since I was born. This year I ended up going to my boyfriend’s family’s Thanksgiving feast. It is the first time I can remember not having a BBQed turkey on Thanksgiving day. While I was getting ready to eat I wondered what my family was doing.

When I popped open my smart phone and checked Facebook there was an brand new photo album on my dad’s profile called How to BBQ a Turkey. He updated the album throughout the day. A few times when I had a free moment to check Facebook there were new pictures. It was really awesome. I felt like I didn’t completely miss out on my family’s Thanksgiving. The pictures felt familiar. They made me miss being at home, but they also made me happy. One of the many things I’m Thankful for is Social Media. Today it allowed me to be connected to my family even though I was so far away.

A Facebook Thanksgiving - Welborn Media

A Facebook Thanksgiving

 

 

 

 

 

 

 

 

 

 

 

 

Happy Facebook Thanksgiving!

Today is a day to give thanks. We have plenty to be thankful for. This has been a truly amazing year for Welborn Social Media. This is the year Welborn Social Media got it’s start and this year has forever changed my and my brother’s life.

We’re thankful for Twitter, Facebook, LinkedIn, and YouTube for making it so easy to connect with more and more people who have such varied interests and passions from around the world. We’re thankful for our wonderful clients and their hard work and dedication that make our work so rewarding. Most importantly we’re thankful for all our friends and family who have shown us such tremendous support.

And from just me, I’m thankful for my brother, who helped rescue me from unemployment by showing me that we could just start our own business. It’s hard work but it’s infinitely more rewarding than any job I might have found by applying for open positions at other companies.

It’s a wonderful day to spend with your family, but if you can’t remember that you can still connect with them digitally.

Working From Home: The Good, The Bad, and 6 Rules to Make it Work

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One of my favorite things about my job is that I can work from home.

Here’s the good and bad about working from home.

It’s GOOD because…
you have a flexible schedule.
you can sleep in.
it’s easier and often healthier to eat at home.
procrastination often leads to doing the dishes, cleaning the house, or doing laundry.

It’s BAD because…
there’s no one to keep you accountable.
it can be hard to get work started.
it’s easy to procrastinate.
there’s no interruptions to provide needed breaks.
you don’t spend time around other people.

There are definitely good and bad things to working from home. The important thing is to find solutions to the bad side of things. Here’s how I have found the balance to get all my Social Media work done on any given day.

#1 Create a Schedule
I decided this was necessary when I began postponing my start time for work every day. I tend to be more of a night owl. The main problem was that I would stay up later and later every night, then I’d sleep in more and more every morning. A big problem! I have set a schedule for myself. Even though I work from home and I could wake up whenever I want, I set my alarm clock. From the time my alarm goes off till I start working I have one hour to eat breakfast, check my personal email and social media accounts, anything that I want to do before I get to work. For me, an hour is a good amount of time to get everything sorted out before my work day begins so that I don’t feel stressed throughout the work day. Then I start my work schedule which lists each of my tasks.

#2 Follow the Schedule
You must follow your schedule. One of the benefits of working from home is having a flexible schedule. However, it is way more important to get everything done that needs to get done on any given day. For me I have written a schedule that includes how long each daily task takes. If I have a meeting to go to I can push some tasks back, but I still have a very clear idea of how long everything takes and how much time I will be working on any given day.

#3 Take Breaks
I mean short breaks. They really don’t need to more than 5 minutes long, but you should take a good amount of them (this is not including a longer lunch break). Preferably, you will use these short breaks to get up out of your chair and give your body and eyes a break from staring at a computer screen. This might be a good time to grab a glass of water. Or to quickly tidy up your room. Or perhaps to take a shower. If you work from home I highly recommend working a shower into your schedule.

Working from a coffee shop.

#4 Work Outside Your Home
Another great thing about working from home, is that often you don’t actually need to work from home. If you have tasks you can do on your laptop make yourself mobile and work from a coffee house or some other establishment with WiFi. For me, it can sometimes be helpful to work when there are other people around, even if I don’t know them. Also, ordering a drink from the Barista or striking up a conversation with a stranger in the coffee shop is a good way to make up for human interaction that you may have been missing out on.  Also, there is the chance that it will be a good networking opportunity.

#5 Know When To Stop
This rule is very important, but it also is the one most likely to be broken. The truth is, you need to get all the necessary tasks done every day. If you’re not going to be able to finish before your self imposed ‘quitin time’ then you need to work after hours to get it done. There are two key things to understand when it comes to following rule number 5. One: you must know what counts as a necessary task and what doesn’t. Two: You need to make sure necessary tasks don’t flood your schedule. Leave room in your schedule for things like self education (reading blogs, talking to colleagues, doing research in your field), random work related tasks, making new contacts; things that will help your business, things you maybe could do daily, but are not absolutely necessary. These tasks are what make your schedule flexible, if you have to cut back on them one day it won’t set you back for the next day.

#6 Love That You Work From Home
Working from home provides so much freedom and convenience. While the freedom could let you start work at 8am, or 12pm, or 2pm, or even 5pm; and the convenience makes it easy to eat a snack every fifteen minutes, or to watch just this one tv show, or to do your laundry and then iron everything and then sort everything so you know what you’re wearing for the next two weeks; freedom and convenience also let you meet up with friends at any given time, they let you travel and work from your laptop, they can make it easier to be healthier and they save you from sitting in traffic.

Embrace the good! Find solutions for the bad! And, be glad that you can do whatever you want so long as you do awesome work and make all your clients happy!

-Lacey Welborn

Cisco Recognizes WireSpeed Systems (Our Client) as Their SuperFan!

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WireSpeed Systems chosen as Cisco's SuperFan on Facebook

Cisco’s Facebook Photo

Our client, WireSpeed Systems, is a small hardworking business that sells new and refurbished networking equipment.

Cisco is a multinational corporation and the world’s largest manufacturer of networking equipment.

When we began implementing our Facebook strategy for WireSpeed Systems we followed Cisco closely because our clients work with their products often. With well over 225,000 fans, Cisco has a terrific Facebook presence. Last year they began featuring SuperFans on their Facebook profile. SuperFans are their most active and engaged followers.

On Tuesday Cisco changed their profile image to the one seen here and they posted, “We changed it up this month for the Cisco SuperFan! Instead of an individual, we are highlighting WireSpeed Systems, a company who has been extremely active on our page and has even been sharing our content on their Facebook page as well. Thanks for being such a fabulous Cisco SuperFan, WireSpeed Systems!!”

Obviously our clients are thrilled. We are very excited and proud to get one of our small businesses noticed by the biggest company in their industry. Having the WireSpeed Systems logo alongside the Cisco logo on Cisco’s own Facebook page adds a great deal of credibility and instills trust in WireSpeed Systems.

We’re very fortunate to have such wonderful clients. It makes the job of getting their name out there and recognized by new people so rewarding.

A big Thank You! to Cisco and their Social Media team. Highlighting smaller businesses is such a wonderful thing for a huge corporation to do. Thank you!

Discussing Social Media with Vendors

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At Welborn Social Media, we love discussing social media with all different types and sizes of businesses.  If you’d like us to present to your business, organization, group or discuss social media with you, please let us know.

This is from an email we sent out to Vendors from the approaching Scrapbook Expo in Ontario, CA. The Expo is happening November 3rd and 4th at the Ontario Convention Center. We’re hoping we can help some of these businesses with Social Media tips and consultations.

Dear Vendors,

Zeb and Lacey Welborn, the sibling team from Welborn Social Media, will be available at the Thursday meeting to discuss Social Media and answer any questions you may have. They work with several companies doing everything from running Facebook pages and writing blogs to doing web and graphic design.

Zeb Welborn got into Social Media after he started his own tutoring company. Wanting to gain more customers, he devoted his time and energy into learning the ins and outs of Social Media.

Lacey Welborn is the creative force at Welborn Social Media. Besides staying up to date on the latest best practices for Social Media, she also does web and graphic design.
www.WelbornSocialMedia.com