WireSpeed Systems

An Analysis of Zeb Welborn’s Leadership Practices | by Andrew Kramer

The following is a research paper written by Andrew Kramer for his Leadership in Organizations upper level course at the University of La Verne:  Zeb Welborn’s Leadership Practices Chapter 1:  Introduction Zeb Welborn grew up in Southern California in the beautiful city of Chino Hills.  He lived with his mother and father, brother, Rocky and […]

An Analysis of Zeb Welborn’s Leadership Practices | by Andrew Kramer Read More »

Who’s Your Ideal Customer?

Who’s your ideal customer? Depending on your business, the difference between average and ideal customers could be hundreds, thousands or millions of dollars. The average customer is someone who buys the product or service and has no relationship with the business beyond the buying and selling of goods. The ideal customer is someone who continually

Who’s Your Ideal Customer? Read More »

Cisco Recognizes WireSpeed Systems (Our Client) as Their SuperFan!

Our client, WireSpeed Systems, is a small hardworking business that sells new and refurbished networking equipment. Cisco is a multinational corporation and the world’s largest manufacturer of networking equipment. When we began implementing our Facebook strategy for WireSpeed Systems we followed Cisco closely because our clients work with their products often. With well over 225,000

Cisco Recognizes WireSpeed Systems (Our Client) as Their SuperFan! Read More »