Design a Customized Profile Image for Your Facebook Business Page

Lacey and her brother Zeb Welborn founded Welborn Media. She has designed and launched websites, several projects, marketing materials, a podcast, a book and more. Her passions include her family, her friends, creating things and helping businesses grow.
Latest posts by Lacey Welborn (see all)

One of the many things we do is set up Facebook Profiles. It is important to fully fill in profile information and to have a to-the-point description in the About section, since that always shows up on the side bar on the left of the Facebook page.

We do these things, but our favorite part of setting up a Facebook Business page is creating the page’s profile picture.

The maximum width for a Facebook image (as displayed on the profile page) is 180px. Which isn’t a whole lot of room. The good thing is that this image can be much longer. The maximum height is 540px (as displayed on the profile page). Which makes a good size space for you to add some color to a page, add information, or add an image that really expresses the brand.

One important thing to keep in mind is the page thumbnail. The thumbnail is the small square image that shows up next to your page name whenever you post on Facebook. This thumbnail is taken from your profile picture. To get a good thumbnail make sure there’s a square portion that’s almost as wide as your profile image dedicated to giving your page a good thumbnail. (To set your page thumbnail: After you post your profile image you can click to ‘change picture’ and ‘edit thumbnail’ to pick the appropriate part of your profile image to be the thumbnail.)

When designing a Facebook profile picture I usually make sure the logo takes up nearly the whole width of the image, that it has a square portion all to itself, and there’s no distracting background behind the logo. This portion will make up the thumbnail. Then I work with the colors and the attitude of the business to create something appealing and attractive. Sometimes it is important to get more information in the Facebook image, one thing I always try to include is some contact information. It should always be easy to find out how to get in touch with a company. I always keep the Facebook layout in mind when designing these pictures. Once I get the image together I like to put it into a screenshot of a Facebook profile so that I can really see how it’s going to look on the page. After a little fine tuning and approval from the business owner we post it up and admire how much a well crafted profile picture can really enhance the look of a Facebook page.

Keeping the Facebook layout in mind can let you have a little fun with profile images.Try adding a shadow to the edges of an profile picture to create a little bit of depth, or use the white background to your advantage by adding rounded corners. The white background could also be useful in creating a super 3-d look, a photo at an interesting angle with a white background could be used in the profile picture to create a really dynamic effect.


Lacey’s super special tip: Most people recommend that the Facebook page profile picture be 180px wide by 540px tall, but it’s better to upload a page image that is 250px wide by 750px tall. That way when the profile picture is opened the image viewer it will be full size.

If you would like help setting up a Facebook page for your business, or if you already have one but want it maximized contact Contact Zeb Welborn at (909) 973-9088. Be sure to ask about the other Facebook services we provide.

How We Can Create Fun, Exciting and Customized Websites for Any Business

Lacey and her brother Zeb Welborn founded Welborn Media. She has designed and launched websites, several projects, marketing materials, a podcast, a book and more. Her passions include her family, her friends, creating things and helping businesses grow.
Latest posts by Lacey Welborn (see all)

I recently got the opportunity to design the landing page for a magazine website. While working out the details of the assignment my client told me, “I just want to see what you put together without a ton of input from me. I want you to go ahead and design what you think would work best and we can go from there.”

This is a good news/bad news situation. The good news is I have complete freedom. The bad news is that without the back and forth and asking, do you want this or that? it’s hard to figure out what the client really wants.

We already run the Twitter account for this business. She was very happy with the Twitter background I created for their Twitter profile page and she wanted to see what I could do for her new website.

After doing some research I had some good ideas for this webpage but was having difficulty fitting ideas together. Then my client sent me a message, sort of an outline of their plans for this new website. It had a list of the different sections they wanted on their website, the type of content they wanted on their page, but nothing about what they wanted for a design.  However, at the end of the document there was a section titled Brand Personality with a list: Friendly, Fun Creative, Inspiring, Imaginative, Informational, Educational, Savvy, Good Clean Fun, Social.

I wrote this list down. After reading the words a couple of times I knew how I was going to design the site. I knew how it would look. I knew this because I now knew how the site should feel.

After spending a few days developing the design I submitted a first draft mock-up to my client. They had some minor changes for me, but overall they loved it. They really liked the overall layout I set up. They loved how I integrated social media. They loved the feel the design achieved, saying that it was friendly and warm and still clean and organized.

I got to talk to another employee, whom I’ll be working with to get the site live, and he shared with me the joy my client had for the design I put together.

Apparently, they formerly had a full-time graphic artist who’s esthetic didn’t match my client’s esthetic. It was hard for them to reach design solutions that made the client happy. After getting it right on the first attempt my client has a lot of faith in me and has hired me on to help get the site live.

It can be hard to tell what a client wants. By paying attention and putting myself in their shoes, I was able to get some good ideas. Then, with the help of a few simple words, I knew how I was going to put it all together. It’s a design that I’m proud of and that my client is stoked about.

Now it’s a mad dash to get the site up and running to stay on the schedule. It’s going to be a busy week!  Stay tuned for the finished product when the site goes live.

If you are interested in getting customized websites designed for your business, contact Lacey Welborn at (909) 973 – 9088.