Category Archives: Website Design

We Launched a Brand New Website for DLT Growers

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Lacey Welborn
Lacey and her brother Zeb Welborn founded Welborn Media. She has designed and launched websites, several projects, marketing materials, a podcast, a book and more. Her passions include her family, her friends, creating things and helping businesses grow.
Latest posts by Lacey Welborn (see all)

On December 1st we launched a new website for one of our clients. The website can be found at www.dltgrowers.com. Initial response to the website has been great!

“It looks amazing. You did an amazing job Lacey. As far as I can see, everything looks great.”
-Cindy De La Torre from DLT Growers

“Love the opening photo montage on the main page. It’s a good speed and it’s not jarring. Colours are fantastic, the products page with the flowers wreathing the links is very creative without distracting the eye, everything is organized and very user friendly. GREAT WORK, gorgeous as usual!!!”
-James Fraser

“That looks fantastic Lacey you always put together really cool looking stuff the site flows great.”
-Rocky Welborn

“Awesome!!”
-Shannon Barker

DLT Growers Home Page

DLT Growers is a nursery in Southern California that specializes in wholesale ground cover. Ground cover is the plants that grow to cover a large area of ground. It includes certain vines, shrubs, and grasses. When creating the design for this website I wanted to feature the beautiful flowers and make it easy for website visitors to find contact information.

Almost all the gorgeous photos on the site were taken by a member of the De La Torre family. Those photos were the greatest resource for designing the DLT Growers website. To make the color rich photos stand out I used muted colors for the background. I chose green and brown for the text and kept it delicate by using mostly serif fonts.

 

My favorite part of the design is the products page. The links for the different plant types are in a list and I was able to display one plant from each variety in an interesting and creative way.

Plant Types on the Products Page

To make it easy to get in contact with DLT Growers I parked their contact info into the header of the page so that it is always easy to find. There is also a contact page with more detailed contact info and a contact form.

Design is one of the many services we provide for our clients. Most of our design work is directly related to our Social Media efforts (e.g., signs to display physical locations and emails that share businesses social media profiles), but once in a while we get to build an entire website to help establish an online presence for a company like DLT Growers.

Please let me know what you think of the DLT Growers website by leaving a comment.

If you have any design questions for your business please contact us! Lacey Welborn can be reached at (909) 973-9088.

Designing Welborn Social Media

Posted on by
Lacey Welborn
Lacey and her brother Zeb Welborn founded Welborn Media. She has designed and launched websites, several projects, marketing materials, a podcast, a book and more. Her passions include her family, her friends, creating things and helping businesses grow.
Latest posts by Lacey Welborn (see all)

I’m Lacey Welborn, Zeb’s younger sister and co-owner of Welborn Social Media. I represent the creative side of Welborn Social Media. My tasks consist of graphic design and website design as well as everyday Social Media activities. My most recent project was designing Welborn Social Media.

Creating this website was the most difficult thing I’ve designed. It was difficult because of my own desire for it to be awesome. I so badly wanted it to be perfect, to express our company, to be the best thing I ever designed. Unfortunately, I don’t think it is. There are things I like very much about it, but there are other things that I’m not as confident in. I love my idea for the background; it’s Facebook and Twitter posts, tiled together, stylized and at an angle; a perfect backdrop for the Social Media work we do. I like the layout of the footer, it has links to 15 different things, but it’s clean, very clear, and easy to understand. There are a few design elements that I feel unsure about.

The thing I realized is that if I’m not designing for an art project, but for a very practical purpose, there are things that are more important than a perfect design. Like time. The truth is, it could take me months to create something that I feel is perfect (more likely, a lifetime). That would be wasted time. Our company has already started, we work on the web and we need a website. We need our own internet presence. Realizing that getting this website up ASAP was the number one priority meant that I’d have to let some things go. I decided that as long as the information was there and the message was clear, then it would make it to the next round of my design process, which is getting approval from friends and family. When I showed it to them, they all thought it was great. That and the knowledge that you can always make changes to a website helped calm my inner critic.

Designing Welborn Social Media was a difficult project and the realization that I couldn’t make our Welborn Social Media site perfect was tough to swallow, but it was necessary. I think all commercial designers have to learn the lesson that sometimes it can’t be perfect.

I still need to finish the design for the Our Clients page. I really really want that page to be perfect since it features the wonderful companies we work with, and the killer Social Media work we do for them. But, since the purpose is to share that information with the world wide web, I know it is more important to get that page up sooner rather than later.

Since this website has gone up, I’ve gotten more positive feedback. I feel a little better about the things that I felt unsure about. And, now we have a website! Yay!

Please comment and let me know what you think about the website. I would really appreciate more input.