Black Hawk Helicopter Pilot, Jimmy Wilson, is the biggest Broncos fan.
Jimmy was coming home from Iraq for some R&R in October of 2011. His wife, Merriah, wanted to make sure it was a trip he would never forget so she concocted a plan. She was going to surprise Jimmy by taking him to visit his sister, Amy; flying his mother out from California; and by taking him to a Broncos game. When she began calculating the finances, she realized they wouldn’t be able to afford it. Then, she turned to Twitter.
Merriah started by sending messages to every email address she could find on the Denver Broncos website. She came up empty. Next, she decided to contact the players. Merriah is not much of a football fan, but she checked out the rooster and got to work. She was able to contact almost every player on the team through Twitter and received one response from @LanceBall . . . Running Back for the Denver Broncos.
The black hawk helicopter pilot uses Twitter to get tickets to a Denver Broncos home game.
“I told him my husband was coming in from Iraq for two weeks and wants to see a Broncos game. Can you help us out?” Merriah said. Lance Ball sent her a message telling her to contact him through his email address. They exchanged some messages and were able to settle on a game day when Jimmy would be in town.
The details got a little sticky from there. Jimmy’s departure date was set back and he was forced to fly directly to Colorado. Merriah packed up some of his things so her plans could be carried out.
Jimmy was picked up by his wife… and his Mom, a complete surprise to him. They all went and visited his sister Amy and his newborn nephew. And ,when Jimmy saw the clothes Merriah packed for him . . . all Broncos gear, Merriah caved. She told Jimmy they were going to a Denver Broncos game. He couldn’t believe it . . . he was ecstatic.
Jimmy and Merriah took a train to the stadium, picked up their tickets at Will Call and made their way to their seats. It was an experience Jimmy Wilson will never forget. They sat in the section with all the friends and families of the players. They were five rows back from the field, near the tunnel where all the players made their entrance.
Social media has the ability to connect people like never before. It gives people an opportunity to help in brand new ways. And it can create memories that will last a lifetime. The Wilson’s will never forget the kindness of Denver Broncos Running Back Lance Ball.
Jimmy and Merriah Wilson
When used for the right reasons, social media can have a tremendous impact on any business. Contact Welborn Social Media to find how we can help you build your business using social media.
